I have been asked many times, “Are hashtags really THAT important?” and I always answer YES! If hashtags are not a part of your social media strategy, you don’t have a strategy at all. Using relevant, targeted hashtags on your posts is one of the best ways to get discovered by new audiences on Instagram. […]
Are you wondering what type of content you should create? Social media marketing entails building TRUST and AUTHORITY with your audience. If you want people to do business with you, they need to like and trust you, right? So how do you incorporate that into your own content? Start with building your content around these […]
Effective social media marketing consists of a lot more than just sharing your products and services. To use social media effectively in your business, you should focus on building meaningful relationships with your followers. You can’t develop these relationships solely from promoting your products; you have to provide your audience with VALUE as well. Delivering […]
Are you wondering how a Social Media Manager can help you and your business? A lot of people wonder if it’s worth the expense of hiring a Social Media Manager. Obviously, you can run your own social media, however, the benefits of having social media management far outweigh the cost! Here are just a FEW […]
Truth Moment: Organic Growth is NOT EASY! Organic growth takes time. Organic growth takes consistency. But when it comes to building engagement that converts to sales, organic growth wins every time. By growing your account organically, you pinpoint ideal followers and clients that have similar interests, values, and goals. These are the type of followers […]
There comes a time in every business owners life where you hit a wall running at full speed. Whether it’s a creative block, burnout, or just being OVER IT, we’ve all been there. Don’t beat yourself up. Running a business is HARD. Instead of continuing on a path of exhaustion and frustration, try these tips […]
There are three types of people on Instagram: people who aren’t using their Insights at all, people who are using their Insights incorrectly, and people who are using their Insights to boost growth and engagement. Which ones are you? You’ve seen tons of advice on the “right” way to time your Instagram posts for your […]
Here are 7 Stock Photo Sites to Bookmark Now! Have you ever scrolled through Instagram and instantly recognized a stock photo? Have you considered how many people are relying on design tools like Canva and Adobe Spark for content creation? They are all pulling stock photos from the same libraries. Don’t get me wrong, I […]