I used to think being unavailable for 24 hours would kill my business. Turns out, it made it thrive. Storytime: There was a point in time when I was addicted to social media for my business. I was obsessed with planning my next batch of “perfect” content, glued to my Instagram notifications, and checking my […]
It’s no secret that when done correctly, social media brings leads to the yard in yo’ business. If it didn’t, we wouldn’t be here (I’m just being real with you.) But here’s the thing: social media isn’t the only productive way to sign new clients. And honestly, it shouldn’t be your only marketing tool. Today […]
Tis’ the season for low engagement on the socials. If you’ve noticed a plummet in new followers, views, likes, and comments, you’re not the only one. And no, your account isn’t doomed! (Let’s be real; we all know you’re thinking it.) These quiet moments aren’t setbacks at all – they’re actually opportunities for growth in […]
If I had a dollar for every time someone asked me if AI was going to replace my social media management business…I’d be a freaking millionaire. People have the major misconception that AI can replace social media managers, but that’s simply not the case. SMM and content marketing need a human touch in order to […]
Just hear me out. Social listening sounds like another corporate buzzword (kinda like those dreaded icebreakers they make you play 🙄), but I promise it’s not. And honestly? As someone who wants to show up as a bada**, create raving fans, and build a thriving business on social media, it’s something you need to know […]
It can be easy to overlook your mental well-being and lack self-care as an entrepreneur who is focused on building your business and juggling all of that life stuff. But here’s the cold, hard truth from ya girl – who also happens to run a social media management biz and is a busy mom. It’s […]
If you’re already hearing jingle bells, you’re not the only one! The holidays will be here before we know it. Is your social media ready for the upcoming season? Between planning for Black Friday specials and getting your personal holiday affairs squared away, it can be easy to let your content marketing fall to the […]
It’s no secret that you need a digital presence if you want to scale your business in 2024. The Instagram algorithm favors video content (aka reels) and pushes it out to audiences who are interested in what you have to offer. Instagram reels are a surefire way to get your name in front of thousands […]
Is your social media manager making you feel like you’re in a bad relationship? Think Johnny Depp and Amber Heard-type vibes? Okay, that might be a tiny bit dramatic, but I think you get the point! But for real, if your social media manager (SMM) constantly raises red flags and doesn’t live up to your […]
Do YOU have a personal brand? If not, now might be the time to start! Let’s say you’re at a networking event with hundreds of other pros in your industry. You bravely put yourself out there and have some conversations about biz life, challenges, and offers. Ultimately, though, you leave the event feeling like a […]