Can a Social Media Manager Help Your Business?

Business Tips • May 25, 2021

Are you wondering how a Social Media Manager can help you and your business? A lot of people wonder if it’s worth the expense of hiring a Social Media Manager. Obviously, you can run your own social media, however, the benefits of having social media management far outweigh the cost! Here are just a FEW of the benefits of adding a Social Media Manager (SMM) to your team:

✅ You’ll have more time to dedicate to other tasks and initiatives.

Hiring a social media manager gives you more time to devote to the parts of your business that you enjoy. A hard part of running a business is getting caught up in the daily tasks and not having time to plan strategically for growth. Importantly, by hiring a SMM, you’ll get some of that time back to work on expanding your brand.

✅ A SMM will be aware of the constantly changing social media trends.

Social media is constantly changing! It’s hard to keep up with new features, what’s on-trend, and what to do (and not do) on social media. The bottom line, a social media manager is paid to keep up with all of these things for you so you don’t have to!

✅ Boost engagement.

A good SMM will find the content that your followers are looking for and help boost your engagement. They’ll be able to study analytics, post at optimal times, and engage with your audience.

✅ Organically grow your followers.

Don’t fall for the bots and inauthentic growth! Quality over quantity. A good SMM will be able to organically grow your following with people who genuinely want to see your content and are your ideal audience.

✅ Generate new leads and customers through conversion.

Through organic growth and engagement, a SMM can pinpoint and focus on those in your audience that are more likely to convert. Turning that social media management investment into a money-generating investment.

✅ Active reporting and tracking — have a clear view of your business’s social media performance.

Social Media Managers will have access to reports and analytics that you can’t get on the platforms themselves. These reports can show you your growth and areas for improvement and give a clear view of how to grow.

✅ A SMM will build brand awareness and can help make your business an authority in your industry.

A good SMM will do a complete audit of your brand and find areas for growth and the type of content that your audience is looking for. They’ll be able to create and deliver a clear strategy your social media.

✅ Consistent content, brand voice, and online presence.

Social media managers can ensure that every post “speaks” with the same brand voice that you do and help create consistent content and develop an online presence that will resonate with your audience.

✅ Dedicated person to respond to customer inquires.

Most social media managers will engage with your audience when they DM your accounts and can direct them to the information they’re looking for leaving you free to nurture them once they enter your funnels.

Seem like something you may need? Ready to give your business a boost? Contact us today for your FREE Discovery Call!