Let’s get something straight: Your content should work for you — not drain the life out of you. I see too many founders stuck in the hamster wheel of content creation: posting nonstop, chasing trends, and wondering why the hell nothing is converting. If that’s you? It’s time to unf*ck your content strategy. Here are […]
If you’re reading this, I’m guessing you’ve felt it too: that slow, creeping burnout that sneaks in after one too many late-night scrolls, one too many comparison spirals, and one too many “I should be posting today” guilt trips. Sis, it’s time for a social media reset and reality check. I know you didn’t start […]
Let’s talk social media systems, friend. You’re juggling an amazing, woman-owned, inclusive, LGBTQ+ biz, and you’re a legend at it. But let’s be real, hustling 24/7 isn’t what you envisioned when you started your business (nor is it sustainable), and your brain deserves some hella-needed rest. That’s where the magic of social media systems that […]
Buckle up because today we’re diving headfirst into the wild world of social media reels and trends. Yes, it’s that time of year when we pretend we have any control over the algorithm and make grand pronouncements about what’s going to “blow up” in the next 12 months. And guess what? Reels are still stubbornly […]
Let’s be honest. The business world is just like a scene out of Mean Girls (millennials know). Everyone is desperately trying to blend in by following the latest trends so they can sit with the Plastics. But here’s the thing: if you’re so busy creating a fake version of yourself, you’re bound to fade into […]
It’s no secret that when done correctly, social media brings leads to the yard in yo’ business. If it didn’t, we wouldn’t be here (I’m just being real with you.) But here’s the thing: social media isn’t the only productive way to sign new clients. And honestly, it shouldn’t be your only marketing tool. Today […]
If I had a dollar for every time someone asked me if AI was going to replace my social media management business…I’d be a freaking millionaire. People have the major misconception that AI can replace social media managers, but that’s simply not the case. SMM and content marketing need a human touch in order to […]
Just hear me out. Social listening sounds like another corporate buzzword (kinda like those dreaded icebreakers they make you play 🙄), but I promise it’s not. And honestly? As someone who wants to show up as a bada**, create raving fans, and build a thriving business on social media, it’s something you need to know […]
If you’re already hearing jingle bells, you’re not the only one! The holidays will be here before we know it. Is your social media ready for the upcoming season? Between planning for Black Friday specials and getting your personal holiday affairs squared away, it can be easy to let your content marketing fall to the […]
It’s no secret that you need a digital presence if you want to scale your business in 2024. The Instagram algorithm favors video content (aka reels) and pushes it out to audiences who are interested in what you have to offer. Instagram reels are a surefire way to get your name in front of thousands […]
